Pushtimarg, the Path of Grace, is one of the many sects in the Hindu religion. Pushtimarg was founded by Shrimad Vallabhacharya Mahaprabhuji.

Shri Vallabhacharya is one of the five main Acharyas of the Hindu Religion. The other four being Shri Shankaracharya, Shri Ramanujacharya, Shri Madhavacharya and Shri Nimbarkacharya. These acharyas have a very significant contribution towards the revival of the Bhakti movement and upbringing of the Hindu Religion.

It is based on the Vedant philosophy of "Ekmevadwitiyam Brahm" (the ultimate truth is one & only one Brahm) and “Sarvam Khalu Idam Brahm" (whatever is there, is Brahm).

  • It is spontaneous, selfless, motiveless and pure love for God.
  • It is expressed only through service of God, Seva.
  • It is love after realizing God's true nature. Its aim is God's happiness.
  • Liberation is considered secondary to the enjoyment of God's bliss.
  • No caste, color, sex or age becomes the criteria, the only criteria is God's Grace.
  • It does not know any boundaries, be it time, place or anything else.
  • It does not require a devotee to give up a householder's life. In fact, one can serve Him better, by being a householder.
  • All the worldly desires are diverted towards God; they are then not required to be suppressed.
  • World is not looked down upon but is treated as God's creation and thus as real as God himself.
  • Shri Krushna is the supreme God; all the other deities reside in his form. Therefore, total faith is placed in Shri Krushna alone.